Having launched three DRT operations in the past with Shotl (in Herzogenbuchsee, Ostermundigen and Emmental) and with the aim of meeting the transport needs of tourists and local workers alike, transport company mybuxi sought a sustainable and less polluting solution with lower environmental impact than constructing a car park.
This operation also represented an excellent opportunity to trial an on-demand transport system with 100% electric vehicles in a mountainous area. To promote and develop the project, mybuxi also participated together with Andermatt Swiss Alps, in the creation of the Alpine Mobility Association, which currently seeks to integrate local authorities and businesses to lower the price of tickets for users.
The 55 km² area of operations is divided into two main axes, one running north to south and another running east to west. Two 100% electric vehicles serve 70 virtual stops between 6:00 am and 00:30 am daily.
From the outset, Shotl and mybuxi’s main aim has been to provide good service and enhance the user experience. The operation was launched in just two months and, after 2 initial weeks of testing with a smaller audience in June, a three-month test began in July 2021. At the end of this period, the results will be evaluated, as will the needs and challenges that may arise as the demanding winter season approaches.
Our winning proposal to provide flexible, on-demand public transport for isolated rural populations will run as a 6-month pilot test with the Association of Rural Initiatives of Catalonia (ARCA).
When operating in the mobility sector how can a business model based on technology differentiate itself and be profitable in the long run?